Highlights

Intelligent Sonic Technology with 10,000 micro-vibrations per minute. Captures more hairs with every stroke.

Smart Shaver

Braun‘s Sonic technology reads and adapts to your beard. The shaver senses the density of the beard and provides extra power where needed.

„Intelligent

Five shaving modes from Sensitive to Turbo to personalize your shaving experience to your skin type and preferences.

The personalization buttons make it easy to choose your favorite one of 5 shaving modes, from sensitive to turbo mode.

4 shaving elements

OptiFoil

2x Opti-Foil™

For perfect closeness that lasts longer.

UltraActiveLift

ActiveLift trimmer

Captures flat-lying hairs in problem areas.

Protective SkinGuard

Protective SkinGuard

Smoothens the skin for an exceptional shaving experience.

8-D Flexible Shaving System

8-D Flexible Shaving System

The 8 directional flexible shaver head masters even the most problematic contours. With individually floating foils and trimmer, mounted on a pivoting head with Micro- and MarcoMotion. Skin contact as close as 0.05mm.

MacroMotion

MacroMotion

40° pivoting shaver head effortlessly navigates along larger contours for maximum skin contact.

MicroMotion

MicroMotion

Individual suspension of all cutting elements responds even tot he smallest contours.

Clean&Charge Station

Clean&Charge Station

The World‘s only 5-action alcohol-based Clean&Charge station automatically cleans, lubricates, dries and charges your shaver.

Features

Precision trimmer. Trim to perfect shape.

Precision trimmer

The integrated and skin-friendly precision trimmer slides out of the back of the shaver for easy and more accurate sideburn shaping.

Precision headlock

Precision HeadLock

Braun Precision HeadLock lets you lock the shaver head for for maximum control in difficult areas under your nose or chin.

100% waterproof

100% waterproof

Experience premium German engineering quality. All Braun shavers are waterproof up to 5 metres, so you can conveniently rinse them under running water or even shave under the shower.

Use Wet&Dry or in the shower.

Shave wet or dry

With Series 7 you can shave dry or use water, foam or gel for even better gliding and a smoother skin feeling.

Advanced display for battery status & hygiene.

Advanced display for battery status & hygiene

Very precise indication of charging, battery, detailed hygiene status and foil indicator.

Powerful Li-Ion battery with no memory effect.

50min cordless shaving

The state-of-the-art Li-Ion battery never loses performance and fully recharges in one hour. The premium display indicates the remaining shave time.

Running/Charging time

Running/Charging time

Fully charged in 1 hour. Shaves for 50 minutes. State of the art Li-Ion battery delivers power reliably. Quick-charge for one shave in only 5 minutes.

Cordless shaving

Automatic voltage adaptation

Automatic voltage adaptation

Travel case

Colour

Silver

Maintenance

High performance foils & cutter blocks

Get back 100% shaving performance.

Find the right foil & cutter block

FAQs

Braun Series 7 FAQs

What's the difference between foil and rotary shavers?
Rotary shavers are designed to work with cyclical movements while Braun foil shavers are designed to work with efficient sideways movements on the skin giving perfect control and precision. The foils protect the skin from irritation and are specifically designed to deliver the most thorough and comfortable shave from Braun.

Why would I need a cleaning center when I can clean my Series 7 shaver under water?
Our tests show that cleaning your shaver with a Clean&Charge Station is 10 times more hygienic than cleaning it under the tap. On top it‘s more convenient, i.e. at the touch of a button your shaver is cleaned, charged, lubricated and dried automatically.

I already have a cleaning center from my previous Braun shaver (Pulsonic or Syncro). Can I use it with the new Series 7 shaver?
No, the Series 7 cleaning center is the ultimate model from the Braun Clean&Charge line and can‘t be used with previous models. The latest cleaning center provides you with the best technology available in a cleaning center.

How often do I need to exchange the cleaning center refill cartridge?
If you clean your shaver with the cleaning center twice a week, you will only need to replace the refill cartridge every 2 to 3 months to experience a shaver like new, every day. The save & subscribe option from Amazon allows you to subscribe for a regular home delivery and at the same time save 10% on the price of the Clean&Charge refill. You don‘t have to think about it and always have a Clean&Charge refill available when you need it.

Do you have any recommendation on how to shave with an electric foil shaver?
We recommend that you shave before you take a shower. After a few days without shaving, for example during the weekend, you should trim your stubble before you shave. Stretch the skin and shave against the direction of beard growth. Hold the shaver at a right angle (90°) to your skin. Keep the pressure even to achieve the most thorough and comfortable shave from Braun.

How often do I need to change the shaver head?
We recommend replacing all cutter parts every 18 months. We included a replacement part indicator in the display to ensure you know when to exchange the cutter parts, in order for your shaver to always stay at 100% performance.

Does the battery have a memory effect as we know it from cell phone or laptops?
No, the Series 7 shavers use a Li-ion battery which has no memory effect. You can recharge it whenever you want and it has a low self-discharge rate (vs. NiMh batteries). Li-Ion batteries are the most powerful and long-lasting batteries available for Braun shavers.

Do the Braun Series 7 shavers have a warranty? How long is it?
All Braun shavers come with a 2 year manufacturer's warranty.

What's in the box

  • Series 7 7898cc silver

    Series 7 silver Wet&Dry

  • Clean&Charge Station for Series 7 silver Wet&Dry

    Clean&Charge Station

  • Cleaning cartridge (1x) for Series 7 silver Wet&Dry

    Cleaning cartridge (1x)

  • Travel pouch for Series 7 silver Wet&Dry

    Travel pouch

  • SmartPlug for Series 7 silver Wet&Dry

    SmartPlug

  • Cleaning brush for Series 7 silver Wet&Dry

    Cleaning brush

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Braun does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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Overall Rating
4.66/5 (77)

Reviews

Your Location:
Wood Dale, IL
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Overall Rating
16 December, 2016

Braun Series 7 7898cc Electric Shaver

It does what it's supposed to do what else can I say? Normally I'm not the "clean shaven" kind of guy and will usually just shape my beard with a trimmer due to the fact that using a wet razor to shape is very difficult. Enter the Braun Series 7 7898cc Shaver... Set up is simple. The shaver is lightweight and the rubber grip handle means that even if you were to wet-shave with it you needn't worry that it will slip out of your hand. The display on the shaver has an easy to understand readout of how much charge is left and how clean the it is. The charging station has a readout to let you know when the foil needs to be cleaned. I used the dry shave option as I'm just not a fan of a wet-shave. With my beard being somewhat long I decided to start with the compact trimmer located on the side on the shaver which flips down easily. It manages to trim down very close without catching the hairs which meant zero irritation. Usually any trimmer I use catches a few times and is quite painful. The shave was quick, easy, close, neat and I didn't have to keep going the area to ensure the shave was close, again limiting the possibility of irritation. Clean up is easy - unclip the cassette and use the brush provided to get the hairs out, replace cartridge, place shaver in the base unit (the unit displays what level of cleaning is required), turn on the cleaning function - don't expect the wife or the dogs to sleep through it though, I think it is louder than the shaver itself. Easy to use and even easier to clean. Minus 1 star because the cleaning fluid spilled when I was installing it into the unit because the fluid is filled right to the top. [This review was collected as part of a promotion.]

Your Location:
Houston, TX
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Overall Rating
15 December, 2016

Braun is the BEST

I've long struggled with shaving irritation. I've tried every cartridge system out there, safety razors, straight razors, and electric. Tried the Norelco. Worst irritation I've ever experienced. Tried all the cheap electric brands. Would have to a week between shaves. But with the Braun Series 7, I can shave EVERY DAY. The ability to use shaving cream gets the closest shave ever, but with no irritation. I'm hooked! [This review was collected as part of a promotion.]

Your Location:
Houston, TX
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Overall Rating
15 December, 2016

Great shaver made even better.

I have used a Braun Series 7 for 4 years now after upgrading from the Series 5. The Series 7 is a great improvement over the 5—much closer shave and many less ingrown hairs (a big problem for me). Introducing the ability to use the shaver shaving soap has made a good thing even better. Now the shave is closer than with even less ingrown hair issues. My face and neck are smooth as ever! [This review was collected as part of a promotion.]

Your Location:
Janesville, WI
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Overall Rating
15 December, 2016

Great razor

I love this razor, great quality. Low noise level tight shave, no need to follow it up with manual razors. First foul shaver I have ever used and I will not be switching back to a rotary. [This review was collected as part of a promotion.]

Your Location:
Park Hills, MO
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Overall Rating
15 December, 2016

Great razor!

I have tried cheap electric shavers in the past, and always returned to my manual razors...until now! It took me a shave or two to get used to it, but once I did, I couldn't believe how great it works. It gets almost as close as a manual razor, is easy on my sensitive skin, saves time shaving, and even cleans itself!!! What more could you ask for? [This review was collected as part of a promotion.]

Your Location:
Ramsey, MN
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Overall Rating
14 December, 2016

Be patient

I have been using this electric shaver for a few weeks now, I had read it takes a few weeks for you to adjust to it. So make sure to give your body time to adjust to it. I feel I have gotten it down to being able to shave quickly and having it so do a very nice job. I am happy not to be messing with shaving cream and expensive razors that seem to dull after one use. The cleaning system is cool, even though the noise caught me off guard as I heard the razer go to full blast from another room but does a good job of cleaning it. [This review was collected as part of a promotion.]

Your Location:
Philadelphia, PA
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Overall Rating
14 December, 2016

Great shave from a great razor

Overall I was impressed with this Braun Series 7 razor. It gave me a nice shave, was comfortable, and the self cleaning is an added bonus. The self cleaning feature does, however, come at a cost. The liquid cartridges that clean the razor need to be changed regularly, which I think is a bit cumbersome. Otherwise, I am very happy with the razor. Compared to a previous razor I used, this one gives me a closer shave and is more comfortable. My only other complaint, is that if I don't shave for a while, the razor has some difficulty with the longer hairs. All electric razors have this same issue and the Braun series 7 is no different. That being said, for regular shaves I think the Braun razor is fantastic and I would highly recommend it. Its comfortable, gives a close shave, and looks nice. I give it a solid 4 stars with the minus star for regularly needing to change the cleaning trays (probably unavoidable in a self cleaning razor) and for not performing amazingly for longer hairs when I don't shave for a week. Otherwise the razor is great. The best electric razor I've used. [This review was collected as part of a promotion.]

Your Location:
Philadelphia, PA
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Overall Rating
14 December, 2016

Great shave

Overall I was impressed with this Braun Series 7 razor. It gave me a nice shave, was comfortable, and the self cleaning is an added bonus. The self cleaning feature does, however, come at a cost. The liquid cartridges that clean the razor need to be changed regularly, which I think is a bit cumbersome. Otherwise, I am very happy with the razor. Compared to a previous razor I used, this one gives me a closer shave and is more comfortable. My only other complaint, is that if I don't shave for a while, the razor has some difficulty with the longer hairs. All electric razors have this same issue and the Braun series 7 is no different. That being said, for regular shaves I think the Braun razor is fantastic and I would highly recommend it. Its comfortable, gives a close shave, and looks nice. I give it a solid 4 stars with the minus star for regularly needing to change the cleaning trays (probably unavoidable in a self cleaning razor) and for not performing amazingly for longer hairs when I don't shave for a week. Otherwise the razor is great. The best electric razor I've used. [This review was collected as part of a promotion.]

Your Location:
O Fallon, MO
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Overall Rating
13 December, 2016

Exactly what I've been looking for

I'm not a morning person. The last thing I wanted to do was shave. The Braun Series 7 shaver has completely changed my mind. Its fast, easy, and comfortable. A few swipes of the face (literally!) and I'm ready to go -- no pulling, no irritation, just an extremely close shave that lasts all day. The razor is well-made, durable, feels great in the hand, and the head adjusts beautifully to my face. Did I mention that I'm not a morning person? Well, I never have to clear my Braun Series 7 shaver. It comes with a self-clearing station that by the touch of a button cleans and lubricates the shaver -- it feels brand new every day! This is the only shaver I will ever use and I can't put a price on making my morning routine not so dreadful :-) [This review was collected as part of a promotion.]

Your Location:
Sacramento, CA
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Overall Rating
13 December, 2016

Wet shaving and cleaning.

This is a follow up review where before I didn't talk about wet shaving or using the cleaning system. Part of the reason why I like electric shavers is the ability to use on the go. Dry and easy not big deal. A wet shave takes a little more time, but it is worth it. I use a gel shave cream which seems to work great. Again, it takes a little more time with having to quickly rinse the head of gel. Taking that time gives the shaver an opportunity to get closer to your face. Yes, it does get closer. Not did I feel it was closer, also did my wife. She doesn't like facial hair. So, takes a little longer but gets closer and your face doesn't feel dry after. Wins around.The other part to cover about this shaver is the clean system. It's not a hunting piece of machinery that would remind you of a major industrial lab. It also isn't the cheap knock off brand you might get from other companies. It's happily in the middle. Two big things about it for me. First is that it has actual buttons. My other shavers have what I like to call semi-buttons. More, you hover your finger over it and it works sometimes. Others it doesn't. Frustrating to say the least. The actual buttons are nice. Not too much. works great and is very efficient. One down side to this shaver is to really clean it, you need to really clean it. Meaning you use the cleaning system it comes with. I rarely cleaned my other shaver other than opening the heads and rinsing them through water. It worked great. With this Braun shaver i need to take the head off of the actual shaver. Takes a few more seconds but nothing bad. The cleaning system, works amazing. So clean and so fresh. Yes, it's so fresh and so clean. I'm not going to move it up to a five star yet. I haven't spent enough time with it. Talk to me in a month and maybe it will have moved up in my ratings. [This review was collected as part of a promotion.]

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